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Ilyas Parag.

Landing & Product Pages

Qbits

A modern, conversion-focused rebuild of the landing and product pages: clearer story, stronger call to action.

Role
Product Designer
Year
2024
Scope
Web DesignConversionFigmaResponsive

Overview

The existing Qbits pages explained the product accurately but buried the reason to care. I revamped the landing and product pages around a single narrative: what changes for you after you use this.

Leading with the outcome

The hero was rewritten and redesigned to lead with the result rather than the feature list. Features still appear, further down, where a visitor who is already interested goes looking for them.

One decision per screen

Each section of the page now carries exactly one job and one call to action. Competing buttons were removed, and the primary action repeats at a consistent rhythm as the visitor scrolls.

Responsive from the start

Layouts were designed at mobile, tablet and desktop simultaneously rather than adapted afterwards, so the visual hierarchy holds at every width.

Outcome

What shipped.

01

Landing and product pages rebuilt around a single conversion narrative

02

Consistent, repeatable section system for future page builds

03

Fully responsive designs delivered in Figma

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Working on something shaped like this?

Send the product, the problem and the deadline. I'll tell you what I'd actually do and whether I'm the right person for it.

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